That fear of failure or quite often with my clients is fear of success.

They are at a stage where they've already had some success and that next level that ambition means a new level of growth, it means a new level of expansion.

So, I don't like the phrase stepping outside your comfort zone. That, to me, is too challenging for your nervous system for your ego to be comfortable.

So, how about we consider expanding your comfort zone? Like if we constantly are growing, that's, that's a more positive way of looking at it.